Deliver Your Blog Content in Multiple Ways

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Your blog content depends on a delivery venue. The computer screens and browsers that your clients use greatly affect the way your site performs and appears in the minds of the blog readers. The same way browsers like Internet Explorer, Safari and Firefox deliver your blog to your blog readers, there are several other methods your blog readers can use to get your blog content.

Majority of the blogs on the internet depend upon the trend of having a blog reader visit them. You can take a step further if you want to be very successful. You have to bring your blog to the blog readers. When you bring your blog to a blog reader, you are basically allowing that blog reader to view and benefit from your content at their own preferred venue and time. You also reduce the number of steps many blog readers have to take in order to get your blog content. The easier it is for your blog readers to get your content, the more loyal blog readers you will get for your blog.

In addition to the regular browser, you can deliver your blog to your readers and clients in many different ways, including the following 4 important and powerful ones.

4 Different Ways to Deliver Your Blog Content

1. E-mail Newsletters.

   It is a known fact that e-mail continues to be the most widely used medium of communication for a large number of people. E-mail is still popular, even in the age of Facebook and Twitter. In fact, every social network depends on and uses the e-mail system for communication and business. You can do the same with your blog. Deliver your blog to anyone interested in it via email updates. Aweber is a great service for this, allowing you to send out unlimited messages, updates and Autoresponders to your blog subscribers.

   RA Project Updates uses e-mail newsletters everyday to deliver e-mail updates to you and other RA Project readers and clients.

2. RSS Feeds.

   RSS Feeds basically allow you to automatically or manually have all of your previous and existing blog content available in a format that can be read by millions of people through their newsreaders like Netvibes and Google Reader. That way, your content can go to all your blog readers and clients wherever they want them, instead of your content forcing your blog readers and clients to always visit your blog.

   If you are not sure what RSS Feeds are, I have covered them before in a The Reasoner article titled “What is RSS.”

3. Mobile browsers.

   While a mobile browser of today is an extension or a modification of the browsers found on standard desktop computers and laptop, millions of people are already using their smartphones daily to check websites and read the news. You should make make your website more mobile friendly. If you use WordPress, you can try two popular plugins called WpTouch and WordPress Mobile Edition to create mobile friendly sites. You can also try Mobify.me, which works for any site including WordPress.

   As a practical test of this point, try using your BlackBerry, iPhone, Droid, WinMo, Palm or any other smartphone you may have to visit any RA Project article, including this very article you are reading right now. You will see RA Project customized nicely and neatly for your mobile browsing experience.

4. Social Networks.

   Probably the newest entry compared to other venues, promoting your blog on social networks can do wonders. Try allowing your readers to find out about your article on the social networks they already frequent. While you can post a brief intro and a link on Twitter, you can publish larger descriptions or even full articles on social networks like Facebook and MySpace.

   After e-mail, social networks are probably the most personal venues for your blog readers and clients. If you are part of such networks or allow your content to be available on such networks, your blog readers and clients are more inclined to read your blog content.

How are you delivering your blog content to your blog readers?

Do you employ any of the points above on your existing sites? Do your blog readers prefer one venue over another?

Please share your opinions, experiences, tips or any questions by commenting below. Thank you for reading.

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